What Can AI Actually
Help Me With?
Forget the jargon and the hype. We show you practical ways to use AI in the work you already do — from writing emails and creating content to research, planning, problem-solving and getting through the jobs that eat up your day.
You don't need to be technical. You just need to know what's possible and how to ask.
Practical skills demonstrated using ChatGPT, Claude, Gemini, Copilot and other leading AI tools.
A Quick Taste
Real Jobs, Before & After AI
Everyday Work
Get Through the Everyday Stuff Faster
AI can become an extra pair of hands for many of the jobs that take up your working day.
Emails
Draft replies, improve an awkward email, change the tone, shorten long messages or turn a few rough notes into something professional.
Documents & Reports
Create first drafts, summarise long documents, pull out important information and turn notes into structured reports.
Meetings
Prepare talking points, create agendas, summarise meeting notes and turn discussions into clear actions.
Planning
Plan your week, organise a project, break a big job into manageable steps or create a checklist.
Admin
Help with repetitive written tasks, organise information and create templates for jobs you do regularly.
Marketing & Content
Make Marketing Easier
You still know your customers and your business better than AI does. We show you how to use AI to help turn that knowledge into useful marketing.
Social Media
Generate ideas, create posts, rewrite content for different platforms and build simple content plans.
Blogs & Articles
Turn your knowledge into useful articles without staring at a blank screen for two hours.
Email Marketing
Create newsletters, subject lines, promotional emails and follow-up messages.
Website Content
Draft or improve service pages, FAQs, product descriptions and other website copy.
Ideas
Brainstorm campaigns, offers, seasonal promotions and different ways of talking about what you sell.
Thinking & Problem Solving
Use AI as a Thinking Partner
One of the most useful things about AI isn't getting it to write something for you. It's having something you can bounce ideas off.
Brainstorming
Explore an idea, generate alternatives and get past the dreaded blank page.
Problem Solving
Describe a business problem and use AI to help explore possible solutions.
Challenge Your Thinking
Ask AI to find weaknesses in an idea, play devil’s advocate or show you something you may have missed.
Decision Making
Compare options, organise the pros and cons and explore different scenarios before making a decision.
Meeting Preparation
Prepare for an important client meeting, difficult conversation, presentation or negotiation.
Research
Research Without Losing Half a Day
Competitor Research
Understand how competitors position themselves, what they offer and where opportunities might exist.
Customer Research
Explore the questions, problems and concerns your potential customers may have.
Market Research
Get an initial understanding of markets, trends and opportunities before digging deeper.
Making Sense of Information
Take lots of information and ask AI to organise it, summarise it and identify the important bits.
Worth remembering: AI can make mistakes. It can sound very confident and still be wrong. Always check important facts, figures and sources before you rely on them.
Your Own Information
Let AI Work With Your Stuff
AI becomes much more useful when you stop asking generic questions and start giving it useful context.
PDFs & Documents
Upload documents and ask questions about them, create summaries or extract specific information.
Spreadsheets & Data
Help analyse information, spot patterns and explain what the numbers are telling you in plain English.
Your Business Knowledge
Give AI information about your business, services, customers and tone of voice so its answers become much more relevant.
Existing Content
Turn a blog into social posts, meeting notes into an email, a presentation into an article or one piece of content into several different formats.
Better AI Skills
Get Better Answers From AI
Using AI isn't really about learning a list of clever prompts. It's about learning how to communicate what you want.
Give It Context
Explain who you are, what you’re trying to achieve and who the answer is for.
Ask Better Questions
Learn how small changes to an instruction can dramatically improve the result.
Improve the First Answer
Don’t accept the first response. Question it, change it, challenge it and develop it.
Create Repeatable Ways of Working
Build useful instructions and workflows for tasks you perform regularly.
Know When NOT to Trust It
Understand hallucinations, privacy, checking sources and when human judgement is still essential.
Different AI Tools
It's Not About One AI Platform
ChatGPT may be the best-known AI assistant, but it isn't the only one.
During our training we can demonstrate and compare tools including ChatGPT, Claude, Google Gemini and Microsoft Copilot, helping you understand what they can do and which ones make sense for the way you work.
The important skill isn't memorising where every button is.
It's learning how to work effectively with AI.
Stop Playing With AI.
Start Using It.
Lots of people have tried AI.
They've asked it to write a poem, create a social media post or answer a few questions.
Then they've wondered what all the fuss is about.
Our training is about getting beyond that.
We help you identify the jobs you actually do, the things that take up your time and the areas where AI could genuinely help.
Then we show you how to use it.
On your business. With your work. For things you actually need to get done.
What Could AI Take Off Your Plate?
You don't need to become an AI expert.
You need to know what's possible, what could help your business and how to use it confidently.
Whether you're completely new to AI or you've already been experimenting with it, we'll meet you where you are and build from there.
Not sure where to start? Have a chat with Phil.
Client Results
What Our Lovely Clients Say
"
Was a pleasure working with Phil on retail F&B brand projects like Costa Coffee and Kaspas Desserts — from new concept launching new brands, new store openings to Group website design. He's a good guy to know and will help to build great awareness. Thank you Phil.
Mark Bryan
F&B Franchisee Director
"
We struggled on with our social media channels for our cafe bars for two years. Finally decided to use the experts and chose Phil and his team. It has made a massive difference and we have had lots of compliments from customers about the sudden improvement in our communications.
Susannah Porter
Remedy Coffee Company
"
Phil has helped me navigate social media with patience and understanding of my very niche requirements, offering sound advice from years of understanding all forms of online connection. I have seen my chosen platforms growing organically with quality contacts. Highly recommend.
Fiona Godfrey
Fashion Designer
"
Phil is a wealth of knowledge about all things social media and podcast related. He has an easy way about him, which makes for a great speaker and teacher. Genuinely nice guy, great networker and a pleasure to work with.
Suzy Orr
Unique Ladies
"
Phil's knowledge and practical approach to digital marketing has been invaluable. He made a complex subject feel simple and manageable, and his guidance has genuinely helped me grow my presence and reach in the social care sector.
Jonathan Cunningham
Social Care Expert
"
Working with Phil has been a game changer. His strategic approach to social media and AI tools helped me to level up how I present myself and my business online. Real, practical advice from someone who genuinely cares about results.
Leon McCowan
Sales Sector Mentor
"
Great AI training session with Phil, who took me through some new concepts and ideas for the future. He helped me to set up and understand how to use Claude AI for my decorating business.
Stuart Gershon
London Decorators
"
Can't recommend Phil enough — his course was so helpful to our business and we learnt so much from him. If you are in business and want help with AI, Phil is the best.
Emily Cain
Labyrinth Pilates Southport
"
Phil is honestly amazing! He has helped me so much with my business. He really knows his area of expertise and is able to impart his knowledge clearly and with plenty of patience too, which I needed!
Shelley Abraham
Physio Fitness London
"
Phil's support has made a real difference to my Feng Shui business. His advice on my website, social media, lead generation, networking, and now AI has been incredibly valuable. I really appreciate how he tailors everything to my niche business. He is optimistic, encouraging, patient, and understanding. His passion for marketing and AI is contagious, and it's helped me feel more confident and focused in how I approach my business.
Reeta Vaya
Feng Shui Expert, Chiswick